Sylvia Martínez Barrenechea

Head of Private Banking SabadellUrquijo

Sylvia has extensive experience spanning Corporate Banking, Private Banking, Wealth Management, and Alternative Investments. Over the past 18 years in Banco Sabadell's Wealth Management Division, she has been deeply involved in designing, structuring, and launching innovative products tailored to clients' diverse needs. Sylvia's primary focus lies in Alternative Investments, including Private Equity, Venture Capital, Senior Loans, Direct Lending, Real Assets, Real Estate, Hospitality, and Renewable Energies. She spearheaded the development of this new business within Banco Sabadell in 2006, which the bank recognises as a cornerstone of the Wealth Management Division.

Day 1 | 25th November

1:20 PM Panel: Client education and engagement: Where are private markets narratives falling short, and how can teams reframe complexity, align expectations and deepen client conviction?

Communicating the value of private markets to clients remains one of the most persistent challenges for wealth managers. From unfamiliar terminology to long investment horizons, complex structures and liquidity constraints, these products often require deeper explanation and a different framing than traditional holdings. This session will examine where clients are struggling to connect with the private markets proposition, how expectations are being misaligned across the lifecycle of investments, and what makes relationship conversations effective. Hear how firms are showing HNWIs why stepping into private markets makes sense, and how they are leading the journey for those clients who already have private markets exposure.

Check out the incredible speaker line-up to see who will be joining Sylvia.

Download The Latest Agenda